Fanta – It’s a Grape Thing

AdAge: “Fanta tells teens ‘It’s a Thing’ in psychedelic new films and Snapchat billboards.”

Fanta

It’s a Grape Thing

AdAge: “Fanta tells teens ‘It’s a Thing’ in psychedelic new films and Snapchat billboards.”

Credits

Director
WATTS
Executive Producers
Jordana Freydberg, Luga Podesta, Brandon Bonfiglio, Andrew Lerios
Production Design
Alex Delgado
Colorist
Bryan Smaller
Agency
Preacher
Producer
Gabe Reiter
DOP
Mario Krause
Editors
Scott Butzer, Taylor Tracy
Client
Coca-Cola

Press

Fanta tells teens 'it's a thing' in psychedelic new films and snapchat billboards
Ad Age
Fanta targets mobile-savvy teens with Snapchat-powered OOH campaign
Mobile Marketer
Fanta taps snapchat’s marker tech AR lenses for its ‘It’s a Thing’ campaign
Ad Week
Coca-Cola pumps Fanta with Gen Z marketing, Snapchat partnership
Biz Journals
Fanta reinvents itself for new generation with immersive, fan-driven campaign
Coca-Cola